{
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 "status": "operating",
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   "name": "Woodsonia Real Estate",
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   "name": "Target",
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   "category": "anchor (Esri 2014 layer)"
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  "assessment": {
   "what_happened": "Conestoga Mall opened in 1974 as an enclosed shopping mall. It was redeveloped in 2023 by Woodsonia Real Estate and reopened in May 2024 as an outdoor shopping mall. The current anchors are Target and Best Buy.",
   "why": "The record does not state the reasons for the redevelopment; no anchor loss, competition, debt, or demolition factors are mentioned.",
   "where_it_stands": "The mall is currently operating as an outdoor shopping mall under the ownership of Woodsonia Real Estate since 2023.",
   "for_a_planner": [
    "Precedent: redevelopment of an enclosed mall to an outdoor format.",
    "Strategy listed as 'redevelop' with new use 'retail'.",
    "Open questions: whether any public incentives or zoning changes were used.",
    "Open questions: long-term viability and any phased expansion plans."
   ],
   "for_a_developer": [
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    "Control: owned by Woodsonia Real Estate from 2023 to present.",
    "Entitlement stage: redevelopment completed 2023, currently operating.",
    "Context-layer constraints (flood, transit, environment) not recorded in the record.",
    "Market signals from tract data not recorded in the record."
   ],
   "risks_and_unknowns": [
    "Reasons for redevelopment (anchor performance, competition, debt) are not stated.",
    "Details on any demolition or construction phases are missing.",
    "Policy tools, incentives, or zoning adjustments used are not recorded.",
    "Context-layer data (floodplain, transit access, environmental constraints) absent.",
    "Market demographics, tract data, and sales performance unknown.",
    "Fields such as year_retrofit, developer, after_notes, status, strategy, new_use are marked as extraction and unverified (verified: draft)."
   ],
   "data_quality": "thin",
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    "winter weather",
    "ice storm",
    "lightning"
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   "retrieved": "2026-10-16"
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   "commuting_zone": "Grand Island",
   "vintage": "children born 1978-83, outcomes measured 2014-15",
   "source": "Opportunity Insights, Opportunity Atlas (Chetty, Friedman, Hendren, Jones, Porter 2018)",
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  "overture": {
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   "place": {
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    "name": "Pretzel Maker- Conestoga Mall",
    "category": "professional_service",
    "operating_status": "open",
    "websites": null,
    "socials": [
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    ],
    "phones": [
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    "emails": null,
    "address": {
     "freeform": "3404 W 13th St",
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     "region": "NE",
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    "brand_wikidata": null,
    "confidence": 0.9111579060554504,
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    "lon": -98.380811893834,
    "providers": [
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     "Overture-signals",
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    "match_score": 4,
    "explore": "https://explore.overturemaps.org/?feature=places.place.0f074be9-3bd0-49d3-9ac2-d6e7f64ab891#17/40.93415/-98.38081"
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   "retrieved": "2026-10-15",
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    "class": "retail",
    "names": "Conestoga Mall",
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    "km": 0.02,
    "explore": "https://explore.overturemaps.org/?feature=buildings.building.5b0bae81-33fb-48ce-98ab-70997c9f299e#17/40.93417/-98.38083"
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   "large_buildings_nearby": 1,
   "buildings_done": true
  },
  "oz": {
   "opportunity_zone": true,
   "tract": "31079000400",
   "rural": "N",
   "retrieved": "2026-10-15"
  },
  "pageviews": {
   "article": "Conestoga_Marketplace",
   "months": 15,
   "total": 3021,
   "last_12m": 2372,
   "prior_12m": null,
   "trend": null,
   "peak_month": "202607",
   "peak_views": 345,
   "series": [
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     72
    ],
    [
     "202509",
     289
    ],
    [
     "202510",
     288
    ],
    [
     "202511",
     255
    ],
    [
     "202512",
     251
    ],
    [
     "202601",
     170
    ],
    [
     "202602",
     221
    ],
    [
     "202603",
     202
    ],
    [
     "202604",
     195
    ],
    [
     "202605",
     210
    ],
    [
     "202606",
     211
    ],
    [
     "202607",
     345
    ],
    [
     "202608",
     193
    ],
    [
     "202609",
     118
    ],
    [
     "202610",
     1
    ]
   ],
   "retrieved": "2026-10-15"
  },
  "peers": {
   "peers": [
    {
     "id": "m-04366ccb9c",
     "name": "Rhode Island Mall",
     "city": "Warwick",
     "state": "RI",
     "score": 7.5,
     "why": [
      "similar GLA (579,499 sq ft)",
      "opened 1967",
      "same strategy: redevelop"
     ]
    },
    {
     "id": "m-9a5207fe1e",
     "name": "The Orchards Mall",
     "city": "Benton Charter Township",
     "state": "MI",
     "score": 7.5,
     "why": [
      "similar GLA (530,000 sq ft)",
      "opened 1979",
      "same strategy: redevelop"
     ]
    },
    {
     "id": "m-be59237b8a",
     "name": "University Mall",
     "city": "Pensacola",
     "state": "FL",
     "score": 7.5,
     "why": [
      "similar GLA (715,623 sq ft)",
      "opened 1974",
      "same strategy: redevelop"
     ]
    },
    {
     "id": "m-9067acff67",
     "name": "Los Arcos Mall",
     "city": "Scottsdale",
     "state": "AZ",
     "score": 7.0,
     "why": [
      "similar GLA (607,350 sq ft)",
      "opened 1969",
      "same strategy: redevelop"
     ]
    },
    {
     "id": "m-3b6b5f47cc",
     "name": "Cloverleaf Mall",
     "city": "Richmond",
     "state": "VA",
     "score": 7.0,
     "why": [
      "similar GLA (800,000 sq ft)",
      "opened 1972",
      "same strategy: redevelop"
     ]
    },
    {
     "id": "m-dbdce98506",
     "name": "Prestonwood Mall",
     "city": "Dallas",
     "state": "TX",
     "score": 7.0,
     "why": [
      "similar GLA (462,277 sq ft)",
      "opened 1979",
      "same strategy: redevelop"
     ]
    }
   ],
   "method": "size, era, strategy, status, type, state, distance"
  },
  "permits": {
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   "2024": {
    "units_1": 104,
    "units_2_4": 44,
    "units_5plus": 98,
    "value_total": 46345684
   },
   "2023": {
    "units_1": 105,
    "units_2_4": 107,
    "units_5plus": 120,
    "value_total": 54960444
   },
   "retrieved": "2026-10-18"
  },
  "qcew_retail": {
   "county": "31079",
   "year": 2025,
   "establishments": 253,
   "employment": 4390,
   "avg_annual_pay": 36632,
   "lq_employment": 1.24,
   "employment_change_1y": -0.3,
   "source": "BLS QCEW 2025 annual, county, NAICS 44-45 retail trade, private",
   "retrieved": "2026-10-20"
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  "retail_trend": {
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    "emp": 4915
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   "2023": {
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    "emp": 4538
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   "estab_change": -0.02,
   "emp_change": -0.077,
   "county_fips": "31079"
  },
  "schools": {
   "district": "Grand Island Public Schools",
   "district_geoid": "3100016",
   "grades": "PK-12",
   "district_vintage": "SY2024-25",
   "public_schools_1mi": 5,
   "schools": [
    "NEWELL ELEMENTARY SCHOOL",
    "GRAND ISLAND SENIOR HIGH SCHOOL",
    "WALNUT MIDDLE SCHOOL",
    "WEST LAWN ELEMENTARY SCHOOL",
    "SUCCESS ACADEMY"
   ],
   "schools_vintage": "SY2023-24",
   "source": "NCES EDGE",
   "retrieved": "2026-10-20"
  },
  "storms": {
   "county": "31079",
   "years": "2016-2025",
   "events": 157,
   "by_type": {
    "Thunderstorm Wind": 77,
    "Hail": 58,
    "Heavy Rain": 8,
    "Flash Flood": 5,
    "Flood": 4,
    "Tornado": 4,
    "Lightning": 1
   },
   "property_damage_usd": 25559000,
   "deaths_direct": 0,
   "injuries_direct": 0,
   "note": "county-typed events only; events logged to forecast zones (CZ_TYPE Z: most winter, heat, flood and coastal events) are not counted",
   "source": "NOAA NCEI Storm Events Database, details files",
   "retrieved": "2026-10-20"
  },
  "svi": {
   "tract": "31079000400",
   "overall_pct": 0.6,
   "socioeconomic_pct": 0.62,
   "household_pct": 0.78,
   "minority_pct": 0.4,
   "housing_transport_pct": 0.41,
   "pop": 4998,
   "poverty150_share": 22.1,
   "no_vehicle_share": 5.3,
   "minority_share": 24.6,
   "unemployed_share": 4,
   "retrieved": "2026-10-15"
  },
  "tract": {
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   "pop": 4897,
   "pop_per_sqmi": 1906,
   "median_hh_income": 72993,
   "median_gross_rent": 959,
   "renter_share": 0.32,
   "vacancy_rate": 0.031,
   "transit_commute_share": 0.0,
   "retrieved": "2026-10-15"
  },
  "tract_change": {
   "geoid": "31079000400",
   "y2013": {
    "pop": 5463,
    "median_hh_income": 45083,
    "renter_share": 0.358,
    "median_home_value": 106600
   },
   "y2023": {
    "pop": 4897,
    "median_hh_income": 72993,
    "renter_share": 0.316,
    "median_home_value": 188400
   },
   "retrieved": "2026-10-16",
   "pop_change": -0.104,
   "median_hh_income_change": 0.619,
   "renter_share_change": -0.042,
   "median_home_value_change": 0.767
  },
  "traffic": {
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   "trucks_aadt": 950,
   "road": "US-281",
   "class": "principal arterial",
   "lanes": 4,
   "segments_600m": 39,
   "year": "2024",
   "source": "FHWA HPMS",
   "retrieved": "2026-10-20"
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  "transit": {
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   "bus_stops": 0,
   "bus_stations": [],
   "motorway_junctions": [],
   "retrieved": "2026-10-15"
  },
  "walk": {
   "geoid": "310790004004",
   "walk_index": 9.5,
   "intersection_density": 67.9,
   "road_density": 16.8,
   "transit_distance_m": null,
   "land_use_mix": 0.85,
   "jobs_per_acre": 4.14,
   "jobs_45min_auto": 15003,
   "jobs_45min_transit": -99999,
   "zero_car_share": 0.02,
   "pop": 1290,
   "housing_units": 447,
   "acres_land": 248.0,
   "retrieved": "2026-10-15"
  },
  "web": {
   "images": [
    {
     "title": "Conestoga Marketplace to be built in phases with Target to open in 2026",
     "page": "https://nebraska.tv/news/local/conestoga-marketplace-to-be-built-in-phases-with-target-to-open-in-2026",
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     "img": "https://nebraska.tv/resources/media/ec380f21-0874-4a65-90c2-d57ed06e9eb0-large16x9_Conestoga7NortheastView.jpg?1681511223287",
     "engine": "bing images"
    },
    {
     "title": "Conestoga Mall Stores Directory - Waterloo, Ontario, Canada",
     "page": "https://www.shopping-canada.com/shopping-malls-centers/ontario/waterloo/conestoga-mall",
     "host": "shopping-canada.com",
     "img": "https://i.pinimg.com/originals/bb/d7/2a/bbd72a5aeebee11dfeb8298352e55c8b.jpg",
     "engine": "pinterest"
    },
    {
     "title": "Conestoga Mall Milk Glass Mug \"for the Good Things in Life.\" - Etsy",
     "page": "https://www.etsy.com/listing/1661965295/conestoga-mall-milk-glass-mug-for-the?ref=shop_home_active_3",
     "host": "etsy.com",
     "img": "https://i.pinimg.com/originals/99/c1/42/99c142ccf7fb3126e678ea9693a11f30.jpg",
     "engine": "pinterest"
    },
    {
     "title": "Grand Island's Conestoga Mall will be almost unrecognizable after ...",
     "page": "https://theindependent.com/news/local/article_275530ae-c77a-11ed-b1f3-6b738abf726a.html",
     "host": "theindependent.com",
     "img": "https://bloximages.chicago2.vip.townnews.com/theindependent.com/content/tncms/assets/v3/editorial/1/01/1011413c-c755-11ed-a27d-87aaf7d04ef8/6418b34f6406f.image.jpg?resize=889%2C500",
     "engine": "bing images"
    },
    {
     "title": "Conestoga Mall",
     "page": "https://www.conestogamall.com/",
     "host": "conestogamall.com",
     "img": "https://i.pinimg.com/originals/4d/74/a0/4d74a0f8eb10a799d58d4737cce38d41.jpg",
     "engine": "pinterest"
    },
    {
     "title": "Hallway View - \"Conestoga Mall\" Grand Island, NE | Dbla\u2026",
     "page": "https://www.flickr.com/photos/33134456@N04/50921399697/",
     "host": "flickr.com",
     "img": "https://live.staticflickr.com/65535/50921399697_a0d978ea8e_b.jpg",
     "engine": "bing images"
    },
    {
     "title": "Conestoga Mall Adds New Stores and Events in Growing Waterloo",
     "page": "https://retail-insider.com/retail-insider/2024/12/conestoga-mall-adds-new-stores-and-events-in-growing-waterloo/",
     "host": "retail-insider.com",
     "img": "https://i.pinimg.com/originals/be/fd/31/befd31ef2a48764ffbd406fa23a6d4c7.png",
     "engine": "pinterest"
    },
    {
     "title": "Conestoga Mall (42 stores) - shopping \u2026",
     "page": "https://www.mallscenters.com/malls/nebraska/conestoga-mall",
     "host": "mallscenters.com",
     "img": "https://www.mallscenters.com/uploads/plans/conestoga-mall-2610.jpg",
     "engine": "bing images"
    }
   ],
   "refs": [],
   "query": "\"Conestoga Mall\" Grand Island NE",
   "retrieved": "2026-10-15"
  },
  "web_presence": {
   "websites": [],
   "socials": [
    "https://www.facebook.com/111893667052813"
   ],
   "phones": [
    "+13083826187"
   ],
   "platforms": [
    "facebook"
   ],
   "overture_id": "0f074be9-3bd0-49d3-9ac2-d6e7f64ab891",
   "retrieved": "2026-10-15",
   "wayback": null
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 },
 "parcels": [],
 "url": "https://retrofitatlas.org/malls/ne/grand-island-conestoga-mall/",
 "photo": {
  "id": 9560,
  "site_id": "m-8fc99b34cf",
  "stage": null,
  "file": "/img/grand-island-conestoga-mall-geo.jpg",
  "src_url": "https://upload.wikimedia.org/wikipedia/commons/1/15/Red_Lobster_%2848759885173%29.jpg?utm_source=commons.wikimedia.org&utm_campaign=imageinfo&utm_content=original",
  "commons_title": "File:Red Lobster (48759885173).jpg",
  "author": "Paige Baird",
  "license": "CC BY 2.0",
  "license_url": "https://creativecommons.org/licenses/by/2.0",
  "credit": "commons-geo",
  "taken": "2019-09-19",
  "width": 800,
  "height": 1067,
  "is_key": 1,
  "caption": "Exterior view of a standalone restaurant building with parking lot in front.",
  "checked": "ok:exterior:4"
 },
 "provenance": {
  "*": "wikipedia",
  "gla_sqft": "esri-closed-us-malls-2014",
  "stores_peak": "esri-closed-us-malls-2014",
  "year_opened": "esri-closed-us-malls-2014",
  "county": "esri-closed-us-malls-2014",
  "address": "esri-closed-us-malls-2014",
  "year_retrofit": "extraction",
  "developer": "extraction",
  "after_notes": "extraction",
  "status": "extraction",
  "strategy": "extraction",
  "new_use": "extraction"
 },
 "links_out": [
  {
   "group": "official",
   "label": "EDGAR full-text search: \u201cConestoga Mall\u201d",
   "url": "https://www.sec.gov/edgar/search/#/q=%22Conestoga%20Mall%22",
   "why": "the SEC's full-text search for the name used in the match (checked in a browser 21 Oct 2026); re-run it for newer filings",
   "from": "edgar.query \u2192 search",
   "rel": "noopener"
  },
  {
   "group": "official",
   "label": "Census tract 31079000400 profile (data.census.gov)",
   "url": "https://data.census.gov/profile?g=1400000US31079000400",
   "why": "the Census Bureau's own profile of the tract around the site point",
   "from": "tract.geoid 31079000400",
   "rel": "noopener"
  },
  {
   "group": "official",
   "label": "Census tract 31079000400 on Census Reporter",
   "url": "https://censusreporter.org/profiles/14000US31079000400/",
   "why": "the same ACS figures, readable; Census Reporter is a Knight Lab project",
   "from": "tract.geoid 31079000400",
   "rel": "noopener"
  },
  {
   "group": "official",
   "label": "Hall (31079) profile (data.census.gov)",
   "url": "https://data.census.gov/profile?g=050XX00US31079",
   "why": "the county's Census profile",
   "from": "site.county_fips 31079",
   "rel": "noopener"
  },
  {
   "group": "official",
   "label": "FEMA flood map (NFHL) at this point",
   "url": "https://msc.fema.gov/portal/search?AddressQuery=40.93417%2C-98.38083",
   "why": "FEMA Map Service Center search by coordinates: the effective flood zone and panel \u00b7 zone on record: X",
   "from": "site.lat/lon",
   "rel": "noopener"
  },
  {
   "group": "official",
   "label": "EPA ECHO facilities within 1 mile",
   "url": "https://echo.epa.gov/facilities/facility-search/results?p_lat=40.93417&p_long=-98.38083&p_radius=1",
   "why": "EPA Enforcement and Compliance History: regulated facilities near the point",
   "from": "site.lat/lon",
   "rel": "noopener"
  },
  {
   "group": "reference",
   "label": "Wikipedia article",
   "url": "https://en.wikipedia.org/wiki/Conestoga_Marketplace",
   "why": "the encyclopedia article for this site (CC BY-SA)",
   "from": "site.wikipedia",
   "rel": "noopener"
  },
  {
   "group": "reference",
   "label": "Wikimedia Commons photos within 500 m",
   "url": "https://commons.wikimedia.org/w/index.php?title=Special:Search&search=nearcoord%3A500m%2C40.93417%2C-98.38083&ns6=1",
   "why": "a Commons geo-search around the point; licences vary by file",
   "from": "site.lat/lon",
   "rel": "noopener"
  },
  {
   "group": "reference",
   "label": "Authors' map layer on ArcGIS",
   "url": "https://www.arcgis.com/home/item.html?id=6869fc5bfb3f4757954ef7a9e9ccbebf",
   "why": "the feature layer this record was drawn from (Dunham-Jones and Williamson); the entry itself has no public URL, see the authors' map page on this site",
   "from": "source.url (arcgis)",
   "rel": "noopener"
  },
  {
   "group": "reference",
   "label": "Retrofitting Suburbia (book site)",
   "url": "https://www.retrofittingsuburbia.com/",
   "why": "Ellen Dunham-Jones and June Williamson's book and case studies, the research this database is built on",
   "from": "constant",
   "rel": "noopener"
  },
  {
   "group": "place",
   "label": "Google Maps",
   "url": "https://www.google.com/maps/search/?api=1&query=40.93417%2C-98.38083",
   "why": "the point on Google Maps",
   "from": "site.lat/lon",
   "rel": "noopener"
  },
  {
   "group": "place",
   "label": "Street View",
   "url": "https://www.google.com/maps/@?api=1&map_action=pano&viewpoint=40.93417%2C-98.38083",
   "why": "the nearest Street View panorama",
   "from": "site.lat/lon",
   "rel": "noopener"
  },
  {
   "group": "place",
   "label": "Bing Maps",
   "url": "https://www.bing.com/maps?cp=40.93417~-98.38083&lvl=17",
   "why": "the point on Bing Maps (Bird's eye where available)",
   "from": "site.lat/lon",
   "rel": "noopener"
  },
  {
   "group": "place",
   "label": "Apple Maps",
   "url": "https://maps.apple.com/?ll=40.93417,-98.38083&z=17&q=Conestoga%20Mall",
   "why": "the point on Apple Maps",
   "from": "site.lat/lon",
   "rel": "noopener"
  },
  {
   "group": "place",
   "label": "OpenStreetMap",
   "url": "https://www.openstreetmap.org/?mlat=40.93417&mlon=-98.38083#map=17/40.93417/-98.38083",
   "why": "the point on OpenStreetMap",
   "from": "site.lat/lon",
   "rel": "noopener"
  },
  {
   "group": "place",
   "label": "Walk Score at this point",
   "url": "https://www.walkscore.com/score/loc/lat=40.93417/lng=-98.38083",
   "why": "Walk Score's walkability, transit and bike scores for the coordinates",
   "from": "site.lat/lon",
   "rel": "noopener nofollow"
  },
  {
   "group": "place",
   "label": "Transitland map",
   "url": "https://www.transit.land/map#17/40.93417/-98.38083",
   "why": "transit routes and stops from open GTFS feeds around the point",
   "from": "site.lat/lon",
   "rel": "noopener"
  },
  {
   "group": "place",
   "label": "USGS National Map",
   "url": "https://apps.nationalmap.gov/viewer/?center=-98.38083,40.93417&zoom=16",
   "why": "topographic and elevation layers from the USGS",
   "from": "site.lat/lon",
   "rel": "noopener"
  },
  {
   "group": "market",
   "label": "LoopNet: for sale in Grand Island, NE",
   "url": "https://www.loopnet.com/search/commercial-real-estate/grand-island-ne/for-sale/",
   "why": "LoopNet's city search (checked in a browser 21 Oct 2026); the site itself may or may not be listed",
   "from": "site.city + state \u2192 search",
   "rel": "noopener nofollow sponsored"
  },
  {
   "group": "market",
   "label": "DeadMalls.com \u00b7 Conestoga Mall",
   "url": "https://www.deadmalls.com/malls/conestoga_mall.html",
   "why": "field notes and visitor memories; matched by name+state+city",
   "from": "deadmalls.url",
   "rel": "noopener"
  },
  {
   "group": "news",
   "label": "Google News: \u201cConestoga Mall\u201d",
   "url": "https://news.google.com/search?q=%22Conestoga+Mall%22+Grand+Island",
   "why": "news search for the site name and city",
   "from": "site.name + city \u2192 search",
   "rel": "noopener nofollow"
  },
  {
   "group": "news",
   "label": "Bing News: \u201cConestoga Mall\u201d",
   "url": "https://www.bing.com/news/search?q=%22Conestoga+Mall%22+Grand+Island",
   "why": "news search for the site name and city",
   "from": "site.name + city \u2192 search",
   "rel": "noopener nofollow"
  },
  {
   "group": "reference",
   "label": "Grand Island, Nebraska on Wikipedia",
   "url": "https://en.wikipedia.org/wiki/Grand_Island,_Nebraska",
   "why": "the city or town's article: government, history, demographics",
   "from": "city_wikipedia.json (Wikipedia API)",
   "rel": "noopener"
  }
 ]
}