Malls · Texas
Heartland Mall
Partial Reinhabited in 2010. · from the fields below
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Site profile7 elements · what this retrofit is built with · tap a chip for the evidence
Finance and pipeline
On Facebook
This site: …https://www.facebook.com/190744647628652 overture · all sites with thisWebsite dead or redirecting
This site: …http://www.heartland-mall.com overture / http check · all sites with thisPlace
County lost 10%+ of retail establishments since 2012
This site: -22% census-cbp · all sites with thisHigh social vulnerability tract (SVI ≥ 0.75)
This site: 0.76 cdc-svi · all sites with thisHigh tornado risk
This site: Relatively High fema-nri · all sites with thisTract income up 60%+ since 2013
This site: +76% census-acs · all sites with thisStrategy
Reinhabited
This site: Partial reinhabitation: education record · all sites with thisFrom the authors' map
TX, Early: Heartland Mall/Ranger College, 2010
• Partial reinhabitation: education
Now
| Status | Partly retrofittedauthors' map reported |
|---|---|
| Strategy | Partial Reinhabitedauthors' map reported |
| What is there now | Partial reinhabitation: educationauthors' map reported |
| Retrofit year | 2010authors' map reported |
Site context
| Transit within 800 m | no rail stationOpenStreetMap |
|---|---|
| FEMA flood zone | no NFHL polygon at point (unmapped or outside coverage)FEMA NFHL |
| EPA-regulated facilities within 500 m | 4: C & M TRACTOR; ROGERS MACHINE CO; SPECTRUM GRAPHICS; THE CAR CARE PLACEEPA FRS |
| Census tract 48049951200 | 4,333 people, 132 per sq mi; median household income $78,606; median gross rent $1,195; 24% renters; 15.3% vacant units; 0.0% commute by transitACS 2023 5-year |
| Walkability (EPA, block group) | index 7.8 of 20; 5 intersections per sq mi; no transit stop within the EPA search radius; land-use mix 0.79; 4,041 jobs within 45 min by car; 3% of households without a carEPA Smart Location |
| Within a 10–15 minute walk (800 m) | 1 of 6 daily needs: 0 grocers, 0 schools, 0 parks or playgrounds, 0 health, 0 civic, 3 food and drink; 1 cycleway segments, 0 sidewalk-tagged segmentsOpenStreetMap |
| Opportunity Zone | noHUD |
| Housing permits, Brown County (TX), 2024 | 0 units in 5+ unit buildings, 4 in 2–4, 144 single-family; 2023: 0 in 5+Census BPS |
| Social vulnerability (CDC SVI 2022, tract) | overall percentile 0.76; socioeconomic 0.55; housing and transport 0.74; 24% below 150% of poverty; 2% of households with no vehicleCDC/ATSDR |
| Overture Maps | place Heartland Mall (shopping_mall, confidence 0.92, from Overture, Overture-signals, meta); building footprint 22,831 m², 5.709269046783447 mOverture (CDLA-Permissive 2.0) |
| Website and social | www.heartland-mall.com (down or redirecting, status 0) · social: facebookOverture / Internet Archive |
| Tract change 2013–2023 | population +3% (4,192 → 4,333); median income +76% ($44,583 → $78,606); renters 22% → 24%; median home value +93% ($97,500 → $188,100)Census ACS 5-year |
| Natural hazard risk (FEMA National Risk Index, tract) | relatively moderate overall (score 60.6); expected annual loss $1.6M; high: tornado, hail, strong wind, winter weather, cold wave; community resilience relatively moderateFEMA NRI |
| Tax-credit housing within 1 km | noneHUD LIHTC |
| Retail trade in the county, 2025 (BLS QCEW) | 1,966 jobs in 140 establishments; average annual pay $35,156; employment location quotient 1.28; employment -0.5% on the yearBLS QCEW 2025, NAICS 44-45, private |
| Jobs located in the tract, 2022 | 1,486 jobs; 271 in retail trade, 307 in accommodation and food (workplace blocks summed to tract 48049951200)Census LEHD LODES8 WAC 2022 |
| Upward mobility (Opportunity Atlas, 2010 tract) | children of low-income (25th percentile) families reached the 46th income percentile as adults; 3.3% incarcerated at the 2010 count (627 children in the sample); born 1978–83, measured 2014–15Opportunity Insights |
| Food access (USDA FARA 2019, 2010 tract) | low-access at 1 mile, not low-income; 86% of residents more than 1 mile from a supermarket; poverty rate 12.2%; median family income $69,593; 90 SNAP householdsUSDA ERS |
| Schools | Early Independent School District (PK-12); 1 public school within 1 mile: PREMIER H S OF COMANCHE/EARLYNCES EDGE |
| Elevation | 1,372 ft above sea level at the site pointUSGS 3DEP |
| Storm events in the county, 2016-2025 | 143 county-logged events: 88 hail, 40 thunderstorm wind, 7 flash flood, 4 tornado; $2,415,000 property damage reported; 1 direct deaths; forecast-zone events (most flood, winter and heat) not countedNOAA Storm Events |
| Homes for sale in ZIP 76802, 2026-09 | median list price $301,000 (-9.3% on the year); 22 active listings; median 75 days on market; 19% with a price cutRealtor.com Research |
| Retail trade in the county, 2012 to 2023 | 139 establishments (-22%); 1,968 jobs (+3%)Census CBP |
| Housing market in the county | typical home value $186,630 (-0% 1 yr, +10% 5 yr), 2026-09Zillow Research |
| House price index, tract, 2025 | 304 (2000 = 100); -4.4% 1 yr, +46% 5 yr, +79% 10 yrFHFA |
| Traffic on the busiest road within 600 m (2024) | 25,503 vehicles a day (principal arterial, 4 lanes); 1,835 trucks; 19 counted segmentsFHWA HPMS |
Similar sites
- Highland Mall, Austin, TX · Malls · same strategy: reinhabit; also in TX
- La Gran Plaza, Fort Worth, TX · Malls · same strategy: reinhabit; also in TX
- Crossroads Mall, Balcones Heights, TX · Malls · same strategy: reinhabit; also in TX
- Chapel Square Mall, New Haven, CT · Malls · same strategy: reinhabit
Elsewhere on the web
Pages with photos
- HEARTLAND MALL - Updated June 2026 - 300 E… yelp.com
- Early council approves sales tax rebate for improvements to He… brownwoodnews.com
- Oldest Claire's sign ever (Heartland Mall, Early TX) : r… reddit.com
- Heartland Mall Early Texas October 2021 visit youtube.com
- New stores coming to Early's Heartland Mall ktxs.com
- 300 Early Blvd, Early, TX 76802 | Crexi.com crexi.com
- Heartland Mall, Hougang — Stores, Map & Hours | Occupi getoccupi.com
Search images: Google · Bing · Commons · references: ULI case studies · Google Scholar
Multifamily screen
- retrofit already built
Inputs: record fields (size, status) and county Census ACS 2018–2023 figures (growth, rent). How the points work. Not a recommendation.
History and original facts
| Now called / also known as | Ranger College |
|---|---|
| County | Brown County |
| Census division | 7 · West South Central |
Not yet recorded: acres, GLA, year opened, original developer. Know it? Tell us.
Timeline
- 2010 Retrofit: reinhabit
Sources
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