Malls · Virginia
Mercury Plaza Mall
Opened 1967. Closed 2003.
Solid = from the authors' map · outlined = public source · dashed = model-written, not yet reviewed by a person. Tap any value's source label to see where it came from.
Site profile9 elements · what this retrofit is built with · tap a chip for the evidence
Montgomery Ward
This site: Montgomery Ward wikipedia · all sites with thisClosed or demolished, no retrofit recorded
This site: …demolished extraction · all sites with thisOn Facebook
This site: …https://www.facebook.com/1493634310860337 overture · all sites with this15-minute neighbourhood (5+ of 6 daily needs within 800 m)
This site: 6/6 openstreetmap · all sites with this30,000+ vehicles a day on an adjacent road
This site: 72,124 on 258 fhwa-hpms · all sites with thisCounty lost 10%+ of retail establishments since 2012
This site: -12% census-cbp · all sites with thisGrocery within 800 m
This site: 7 stores openstreetmap · all sites with thisHigh social vulnerability tract (SVI ≥ 0.75)
This site: 0.81 cdc-svi · all sites with thisWalkable block group (EPA ≥ 12)
This site: …index 14.3 epa-walkability · all sites with thisNow
| Status | Demolishedextracted, unreviewed |
|---|
Site context
| FEMA flood zone | X · AREA OF MINIMAL FLOOD HAZARDFEMA NFHL |
|---|---|
| EPA-regulated facilities within 500 m | 11: AUTOZONE STORE 6380; FASHION CARE CLEANERS - MERCURY BOULEVARD; HECHINGER HOME QTRS #1001; LOWE'S OF HAMPTON, VA #1186; MERCURY PLAZA EXXONEPA FRS |
| Census tract 51650010400 | 5,934 people, 3,530 per sq mi; median household income $51,241; median gross rent $1,252; 36% renters; 6.1% vacant units; 0.0% commute by transitACS 2023 5-year |
| Walkability (EPA, block group) | index 14.3 of 20; 77 intersections per sq mi; nearest transit stop 216 m; land-use mix 0.75; 53,705 jobs within 45 min by car, 25,595 by transit; 17% of households without a carEPA Smart Location |
| Within a 10–15 minute walk (800 m) | 6 of 6 daily needs: 7 grocers, 1 schools, 6 parks or playgrounds, 2 health, 5 civic, 13 food and drink; 0 cycleway segments, 27 sidewalk-tagged segmentsOpenStreetMap |
| Opportunity Zone | noHUD |
| Housing permits, Hampton (Independent City) (VA), 2024 | 0 units in 5+ unit buildings, 0 in 2–4, 68 single-family; 2023: 20 in 5+Census BPS |
| Social vulnerability (CDC SVI 2022, tract) | overall percentile 0.81; socioeconomic 0.85; housing and transport 0.31; 39% below 150% of poverty; 8% of households with no vehicleCDC/ATSDR |
| Other atlas sites nearby | 2 within 10 km, 3 within 25 km: Coliseum Mall (1.1 km); Newmarket North Mall (3.6 km)computed |
| Overture Maps | place Mercury Plaza (shopping_mall, confidence 0.92, from Overture, Overture-signals, meta); building footprint 7,545 m², 7.3213701248168945 mOverture (CDLA-Permissive 2.0) |
| Website and social | no website listed · social: facebookOverture / Internet Archive |
| Attention: Wikipedia page views | 13,512 since 2015; 1,129 in the last 12 months (-7% vs the prior 12); peak 2015-08 with 207Wikimedia |
| Tract change 2013–2023 | population -16% (7,058 → 5,934); median income +15% ($44,520 → $51,241); renters 34% → 36%; median home value +28% ($162,100 → $207,000)Census ACS 5-year |
| Natural hazard risk (FEMA National Risk Index, tract) | relatively low overall (score 47.9); expected annual loss $1.0M; community resilience very highFEMA NRI |
| Tax-credit housing within 1 km | 1 LIHTC properties, 120 units: Waterford Pointe (120 units)HUD LIHTC |
| Retail trade in the county, 2012 to 2023 | 386 establishments (-12%); 6,346 jobs (-9%)Census CBP |
| Housing market in the county | typical home value $279,270 (+2% 1 yr, +28% 5 yr); typical rent $1,691/mo (+7% 1 yr), 2026-09Zillow Research |
| House price index, tract, 2025 | 299 (2000 = 100); +18.2% 1 yr, +71% 5 yr, +85% 10 yrFHFA |
| Traffic on the busiest road within 600 m (2024) | 72,124 vehicles a day on 258 (principal arterial, 8 lanes); 1,417 trucks; 29 counted segmentsFHWA HPMS |
Summary, model-written
Mercury Plaza Mall opened in 1967 as Hampton’s first indoor shopping complex, anchored by Montgomery Ward, Roses and Giant Open Air Supermarket. In 1987 Burlington Coat Factory opened, ending the mall’s enclosed status, and by 2003 the center was vacant and the original building was demolished.
Why. The record does not specify the causes of decline or demolition; no anchor losses, competition, debt or demolition reasons are stated.
Where it stands. The site is demolished and currently controlled by Mall Properties, listed as the owner in the record.
For a planner
- First indoor shopping complex on the Virginia Peninsula (1967), representing an early retail‑mixed‑use precedent.
- No policy tools or incentives are documented in the record for reuse or redevelopment.
- Open questions include appropriate zoning, infrastructure needs, and community vision for the cleared land.
For a developer
- Site size: approximately 350,000 sf of former GLA on a cleared parcel.
- Control: held by Mall Properties; no joint‑venture or deal details are recorded.
- Entitlement stage: demolition completed; redevelopment entitlements are not described in the record.
- Context‑layer constraints (flood risk, transit access, environmental conditions) and local market signals are not provided in the record.
What we do not know yet
- Reason for closure and demolition is not stated in the record.
- Post‑1987 anchor tenant timeline and vacancy details are missing.
- Environmental conditions, floodplain status, and any contamination are unknown.
- Current zoning, land‑use approvals, and pending municipal incentives are not documented.
- The record is marked as ‘draft’ verified, indicating some facts may be model‑extracted and unreviewed.
Generated by nvidia/nemotron-3-super-120b-a12b on NVIDIA API via Hermes CT from the fields, parcels, deals and context layers on this page, with no outside knowledge. It is regenerated when the record changes and has not been checked by a person. How it is made.
Similar sites
- Harding Mall, Nashville, TN · Malls · similar GLA (264,000 sq ft); opened 1967; closed 2005
- Lockport Mall, South Lockport, NY · Malls · similar GLA (340,000 sq ft); opened 1971; closed 2006
- Salem Mall, Trotwood, OH · Malls · similar GLA (274,652 sq ft); opened 1966; closed 2005
- Tower Mall, Portsmouth, VA · Malls · opened 1973; also in VA; 25 km away
Elsewhere on the web
Pages with photos
- Mercury Plaza Mall yourcoatchoice.blogspot.com
- Look Back: Mercury Plaza Mall – Daily Press dailypress.com
- WAVY Archive: 1983 Hampton Mercury Plaza M… wavy.com
Search images: Google · Bing · Commons · references: ULI case studies · Google Scholar
Multifamily screen
- closed or demolished site (sourced)
Inputs: record fields (size, status) and county Census ACS 2018–2023 figures (growth, rent). How the points work. Not a recommendation.
History and original facts
| Opened | 1967Wikidata |
|---|---|
| Closed | 2003extracted, unreviewed |
| Gross leasable area | 350,000 sq ftEsri 2014 layer |
| Stores at peak | 10Esri 2014 layer |
| Anchors | Giant Open Air, Roses, Montgomery Ward, Giant Open Air Supermarket |
| Address | Mercury Blvd. & W. Queen St. |
| County | Hampton City |
| Census division | 5 · South Atlantic |
| Notes | Wikipedia categories: Demolished shopping malls in the United States |
Not yet recorded: acres, original developer, what is there now, retrofit year. Know it? Tell us.
Background
Mercury Plaza Mall was a shopping mall located in Hampton, Virginia. The shopping mall opened in 1967 as Mercury Plaza. The mall was the Virginia Peninsula's first indoor shopping complex. Montgomery Ward, Roses and Giant Open Air Supermarket served as the mall's primary anchors.
Excerpt from Wikipedia (authors and history), CC BY-SA 4.0. May be older than the record above.
Timeline
- 1967 Opened (Wikidata)
- 1967 Opened as Mercury Plaza
- 1987 Burlington Coat Factory opened, ending enclosed mall status
- 2003 Shopping center became vacant and original building demolished
Sources
- Wikipedia: Mercury Plaza Mall · supports: status, year closed
5 quoted sentences
In September 2003, Mercury Plaza shopping center became vacant, and the original building structure was demolished.
In September 2003, Mercury Plaza shopping center became vacant, and the original building structure was demolished.
The shopping mall opened in 1967 as Mercury Plaza.
Burlington Coat Factory opened in Mercury Plaza in November 1987, ending Mercury Plaza's status as an enclosed shopping mall.
- Esri StoryMaps: Closed_US_Malls feature layer (2014) · 2014-10-02
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Tysons Corner CenterTysons Corner, VA · 2016Partial Redeveloped · Partial redevelopment: residential
Tysons GalleriaTysons Corner, VA · 2016Partial Redeveloped · Partial redevelopment: office