Industrial sites · New Jersey
Bridge Point 8
Approved 653-acre logistics retrofit (5.5M sq ft) by Atlantic Realty; low opportunity score due to size, market factors, and 'already in play' status. · summary, model-written
Solid = from the authors' map · outlined = public source · dashed = model-written, not yet reviewed by a person. Tap any value's source label to see where it came from. documented = a quoted excerpt (click to read it) · reported = a source named, no excerpt yet · no source.
Site profile6 elements · what this retrofit is built with · tap a chip for the evidence
Retrofit in the pipeline
This site: …approved newtypes-extraction · all sites with this30,000+ vehicles a day on an adjacent road
This site: 178,952 on US 1 fhwa-hpms · all sites with thisCounty typical rent $2,000+
This site: $2,523/mo zillow · all sites with this60+ acre site
This site: 653 acres newtypes-extraction · all sites with thisRedeveloped
This site: 5.5 million square feet of warehouse space record · all sites with thisLogistics and industrial
This site: 5.5 million square feet of warehouse space Approved by West Windsor Planning Board. newtypes-extraction · all sites with thisNow
| Status | Retrofit approvednewtypes-extraction reported |
|---|---|
| Strategy | Redevelopment, approvedWikipedia no source |
| New uses | logisticsWikipedia no source |
| What is there now | 5.5 million square feet of warehouse spacenewtypes-extraction reported |
| Retrofit year | 2022newtypes-extraction reported |
| Redeveloper | Atlantic Realtynewtypes-extraction reported |
Planning
| Zoning change | agreement to restrict the tract to non-residential use and convert it to warehouse spacenewtypes-extraction reported |
|---|---|
| Entitlement year | 2022Wikipedia no source |
| Planning notes | Approved by West Windsor Planning Board.Wikipedia no source |
Deals and debt
| Date | Event | Price | Parties | Source |
|---|---|---|---|---|
| 2019 | Sold | — | Atlantic Realty | Wikipedia |
Site context
| Housing permits, Mercer County (NJ), 2024 | 1,183 units in 5+ unit buildings, 16 in 2–4, 827 single-family; 2023: 559 in 5+Census BPS |
|---|---|
| Other atlas sites nearby | 2 within 10 km, 4 within 25 km: Educational Testing Service campus (2.5 km); Princeton Forrestal Village (9.2 km)computed |
| Retail trade in the county, 2025 (BLS QCEW) | 18,527 jobs in 1,114 establishments; average annual pay $41,947; employment location quotient 0.72; employment +0.1% on the yearBLS QCEW 2025, NAICS 44-45, private |
| Jobs located in the tract, 2022 | 3,694 jobs; 1,752 in retail trade, 667 in accommodation and food (workplace blocks summed to tract 34021003303)Census LEHD LODES8 WAC 2022 |
| Upward mobility (Opportunity Atlas, 2010 tract) | children of low-income (25th percentile) families reached the 49th income percentile as adults; 3.1% incarcerated at the 2010 count (388 children in the sample); born 1978–83, measured 2014–15Opportunity Insights |
| Food access (USDA FARA 2019, 2010 tract) | low-access at 1 mile, not low-income; 23% of residents more than 1 mile from a supermarket; poverty rate 3.5%; median family income $127,835; 33 SNAP householdsUSDA ERS |
| Schools | Lawrence Township School District (KG-12); 0 public schools within 1 mileNCES EDGE |
| Elevation | 78 ft above sea level at the site pointUSGS 3DEP |
| Storm events in the county, 2016-2025 | 186 county-logged events: 110 thunderstorm wind, 31 flash flood, 23 hail, 8 heavy rain; $53,050,010 property damage reported; 2 direct deaths; forecast-zone events (most flood, winter and heat) not countedNOAA Storm Events |
| Homes for sale in ZIP 08648, 2026-09 | median list price $495,000 (+0.0% on the year); 67 active listings; median 59 days on market; 20% with a price cutRealtor.com Research |
| Retail trade in the county, 2012 to 2023 | 1,179 establishments (-10%); 26,721 jobs (+41%)Census CBP |
| Housing market in the county | typical home value $439,984 (+0% 1 yr, +33% 5 yr); typical rent $2,523/mo (+2% 1 yr), 2026-09Zillow Research |
| Traffic on the busiest road within 600 m (2024) | 178,952 vehicles a day on US 1 (principal arterial, 6 lanes); 8,463 trucks; 20 counted segmentsFHWA HPMS |
Summary, model-written
Bridge Point 8, a 653-acre former agricultural research facility (closed 2002), is being redeveloped as logistics space. Atlantic Realty purchased the site in 2019 and secured planning approval in 2022 for 5.5 million square feet of warehouse space. The zoning was changed to restrict the tract to non-residential use. The project is approved and in the retrofit phase (2022), with no construction status specified. The site is located in West Windsor, NJ, near Princeton (9.2 km) and Lawrence Township (2.5 km), but not in a housing cluster. The opportunity score is low (25) due to the site being 'already in play' (approved/sold), its large size (653 acres), and local market factors (county population growth 3.9% 2018–23, median rent $1,515). No housing component is planned. The record lacks current construction status or final cost details.
Why. The assessment uses only the provided record: site status (approved, 2022 retrofit), original use (agricultural), new use (logistics), key facts (653 acres, 5.5M sq ft), and verified reasons for low opportunity score. No external data or assumptions are added.
Where it stands. Approved for logistics redevelopment; no construction phase confirmed. Not a housing opportunity. Large size and market factors reduce opportunity score.
For a planner
- Approved by West Windsor Planning Board (2022)
- Zoning change to non-residential warehouse use
- 653 acres, 5.5M sq ft warehouse space planned
- Near Princeton area (9.2 km) but not in housing cluster
For a developer
- Site purchased 2019 by Atlantic Realty
- Retrofit approved 2022
- Opportunity score low due to 'already in play' status
- No housing component planned
- Market context: county growth 3.9% 2018–23, median rent $1,515
What we do not know yet
- No construction start date or completion timeline provided
- No final cost or occupancy data
- No details on traffic impact beyond US 1 arterial (6 lanes, 178k ADT)
Generated by qwen3-30b-a3b-64k:latest on Dell 5820 RTX 3090 (Ollama, qwen3-30b-a3b) from the fields, parcels, deals and context layers on this page, with no outside knowledge. It is regenerated when the record changes and has not been checked by a person. How it is made.
Similar sites
- Mueller Community, Austin, TX · Other · similar size (711 acres); closed 1999; same strategy: redevelop
- Manalapan Mall, Manalapan, NJ · Malls · closed 1998; same strategy: redevelop; also in NJ
- Cambridge City Airport, Cambridge · Other · similar size (800 acres); same strategy: redevelop
- Ballantyne Corporate Park, Charlotte, NC · Office parks · similar size (535 acres); same strategy: redevelop
Elsewhere on the web
Search images: Google · Bing · Commons · references: ULI case studies · Google Scholar
Multifamily screen
- already in play: under construction, approved, or sold to a developer with housing plans
- 653 acres
- county grew 3.9% 2018–23
- median rent $1,515
Inputs: record fields (size, status) and county Census ACS 2018–2023 figures (growth, rent). How the points work. Not a recommendation.
History and original facts
| Closed | 2002newtypes-extraction |
|---|---|
| Acres | 653newtypes-extraction reported |
| Original developer | American Cyanamid / BASFnewtypes-extraction reported |
| County | Mercer County |
| Census division | 2 · Mid-Atlantic |
| Notes | Draft from Wikipedia, model-extracted, unreviewed: Former 653-acre agricultural research facility in West Windsor, NJ, approved for redevelopment into 5.5 million sqft of warehouse space by Atlantic Realty. |
Not yet recorded: GLA, year opened. Know it? Tell us.
Timeline
- 2002 Last used as agricultural research facility
- 2002 Closed
- 2017 Initial mixed-use development proposed
- 2019 Property purchased by Atlantic Realty
- 2020 Agreement reached to convert to warehouse space
- 2022 Planning Board granted approval for warehouse space
- 2022 Retrofit: redevelop
Sources
- West Windsor, New Jersey · CC BY-SA 4.0
6 quoted sentences
5.5 million square feet of warehouse space (called "Bridge Point 8")
last used up until 2002 as an agricultural research facility by BASF
in of 2017 a plan was proposed to create mixed-use development that would include 2,000 residences along with 1,300,000 square feet (120,000 m2) of retail and commercial space
In 2019, Atlantic Realty purchased the property
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