Malls · Pennsylvania
Whitehall Plaza
Active redevelopment underway with retail/entertainment tenants; county housing growth noted but no occupancy or timeline data. · summary, model-written
Solid = from the authors' map · outlined = public source · dashed = model-written, not yet reviewed by a person. Tap any value's source label to see where it came from. documented = a quoted excerpt (click to read it) · reported = a source named, no excerpt yet · no source.
Site profile10 elements · what this retrofit is built with · tap a chip for the evidence
Sears
This site: Sears wikipedia · all sites with thisWoolworth
This site: Woolworth wikipedia · all sites with thisWoolworth's
This site: Woolworth's wikipedia · all sites with thisRetrofit in the pipeline
This site: …under construction newtypes-extraction · all sites with this3+ other atlas sites within 10 km
This site: 3 within 10 km computed · all sites with thisRedeveloped
This site: A revitalized shopping center with new retail and entertainment tenants, including Forman Mills, Floor & Decor, The Gravity Vault, Wawa, Lululand Adventure… record · all sites with thisReinhabited
This site: A revitalized shopping center with new retail and entertainment tenants, including Forman Mills, Floor & Decor, The Gravity Vault, Wawa, Lululand Adventure… record · all sites with thisEntertainment and sports
This site: A revitalized shopping center with new retail and entertainment tenants, including Forman Mills, Floor & Decor, The Gravity newtypes-extraction · all sites with thisPark and open space
This site: Floor & Decor, The Gravity Vault, Wawa, Lululand Adventure Park, and Ziyad Market. newtypes-extraction · all sites with thisRetail (continued)
This site: A revitalized shopping center with new retail and entertainment tenants, including newtypes-extraction · all sites with thisNow
| Status | Under constructionnewtypes-extraction reported |
|---|---|
| Strategy | Redevelopment · Reinhabitation, under constructionWikipedia no source |
| New uses | entertainment, other, retailWikipedia no source |
| What is there now | A revitalized shopping center with new retail and entertainment tenants, including Forman Mills, Floor & Decor, The Gravity Vault, Wawa, Lululand Adventure Park, and Ziyad Market.newtypes-extraction reported |
| Redeveloper | Mishorim Gold Propertiesnewtypes-extraction reported |
Deals and debt
| Date | Event | Price | Parties | Source |
|---|---|---|---|---|
| Sold | — | Mishorim Gold Properties ← Washington Prime Group | wfmz.com |
Site context
| Housing permits, Lehigh County (PA), 2024 | 501 units in 5+ unit buildings, 20 in 2–4, 541 single-family; 2023: 8 in 5+Census BPS |
|---|---|
| Other atlas sites nearby | 3 within 10 km, 3 within 25 km: Airport site (for large warehouse) (7.1 km); Industrial park along Vultee Street (7.1 km); Trexler Mall (7.4 km)computed |
| Retail trade in the county, 2025 (BLS QCEW) | 18,306 jobs in 1,107 establishments; average annual pay $36,831; employment location quotient 0.91; employment -1.0% on the yearBLS QCEW 2025, NAICS 44-45, private |
| Jobs located in the tract, 2022 | 5,770 jobs; 508 in retail trade, 235 in accommodation and food (workplace blocks summed to tract 42077006002)Census LEHD LODES8 WAC 2022 |
| Upward mobility (Opportunity Atlas, 2010 tract) | children of low-income (25th percentile) families reached the 51th income percentile as adults; 3.4% incarcerated at the 2010 count (170 children in the sample); born 1978–83, measured 2014–15Opportunity Insights |
| Food access (USDA FARA 2019, 2010 tract) | low-access at 1 mile, not low-income; 54% of residents more than 1 mile from a supermarket; poverty rate 2.4%; median family income $100,357; 104 SNAP householdsUSDA ERS |
| Schools | Parkland School District (KG-12); 1 public school within 1 mile: Springhouse MSNCES EDGE |
| Elevation | 470 ft above sea level at the site pointUSGS 3DEP |
| Storm events in the county, 2016-2025 | 312 county-logged events: 200 thunderstorm wind, 44 flash flood, 38 hail, 13 heavy rain; $20,038,010 property damage reported; 1 direct deaths; forecast-zone events (most flood, winter and heat) not countedNOAA Storm Events |
| Homes for sale in ZIP 18104, 2026-09 | median list price $454,975 (-7.9% on the year); 69 active listings; median 39 days on market; 22% with a price cutRealtor.com Research |
| Retail trade in the county, 2012 to 2023 | 1,172 establishments (-6%); 27,011 jobs (+32%)Census CBP |
| Housing market in the county | typical home value $363,024 (+4% 1 yr, +34% 5 yr); typical rent $1,820/mo (+3% 1 yr), 2026-09Zillow Research |
| Traffic on the busiest road within 600 m (2024) | 7,717 vehicles a day on WALBERT AV (major collector, 2 lanes); 232 trucks; 40 counted segmentsFHWA HPMS |
Summary, model-written
Whitehall Plaza (opened 1966, 400k sqft) is under construction as a redeveloped site. Mishorim Gold Properties acquired it from Washington Prime Group in 2024 and is adding retail/entertainment tenants including Floor & Decor, Wawa, Lululand Adventure Park, and Ziyad Market. The project aligns with peer redevelopments (e.g., Miracle City Mall, Fairfield Commons Mall) but lacks vacancy rate data. Lehigh County shows steady housing market growth (ZHVI +3.8% YoY), though county population growth (3.5% 2018–23) is noted as context. Status is confirmed as 'under construction' with no current vacancy metrics provided. Trexler Mall status is listed as 'unknown' within 7.4km.
Why. Record confirms active redevelopment with specific tenants, but no details on completion timeline, current vacancy, or tenant mix beyond listed names. Peer comparisons are noted but not directly applicable. Housing market trend is referenced but not tied to the project's success.
Where it stands. Project is in active development phase with approved new uses. No evidence of prior failed attempts or community opposition in the record. County growth metrics are provided but not linked to project demand.
For a planner
- Status: under construction (not speculative)
For a developer
- Tenant list includes established brands (Wawa, Floor & Decor) but no financials or occupancy metrics provided. Peer redevelopments have similar strategies but different locations.
What we do not know yet
- Vacancy rate unknown
- Completion timeline unknown
- No tenant financials or lease terms provided
- Trexler Mall status unknown (7.4km)
Generated by qwen3-30b-a3b-64k:latest on Dell 5820 RTX 3090 (Ollama, qwen3-30b-a3b) from the fields, parcels, deals and context layers on this page, with no outside knowledge. It is regenerated when the record changes and has not been checked by a person. How it is made.
Similar sites
- Miracle City Mall, Titusville, FL · Malls · similar GLA (310,000 sq ft); opened 1969; same strategy: redevelop
- Fairfield Commons Mall, Glen Allen, VA · Malls · similar GLA (335,000 sq ft); opened 1968; same strategy: redevelop
- Findlay Village Mall, Findlay, OH · Malls · similar GLA (525,000 sq ft); opened 1962; same strategy: redevelop
- Lockport Mall, South Lockport, NY · Malls · similar GLA (340,000 sq ft); opened 1971; same strategy: redevelop
Elsewhere on the web
Search images: Google · Bing · Commons · references: ULI case studies · Google Scholar
Multifamily screen
- already in play: under construction, approved, or sold to a developer with housing plans
- county grew 3.5% 2018–23
Inputs: record fields (size, status) and county Census ACS 2018–2023 figures (growth, rent). How the points work. Not a recommendation.
History and original facts
| Opened | 1966newtypes-extraction |
|---|---|
| Gross leasable area | 400,000 sq ftnewtypes-extraction reported |
| Anchors | Sears, Woolworth, Weis Markets, Woolworth's, Zollinger's, Leh’s, Clover, The Plaza movie theater, Old Country Buffet |
| County | Lehigh County |
| Census division | 2 · Mid-Atlantic |
| Notes | Draft from wfmz.com (2026-07-27), model-extracted, unreviewed: Whitehall Plaza, formerly Whitehall Mall, is undergoing a major revitalization by Mishorim Gold Properties, transforming aging retail spaces into vibrant community destinations. |
Not yet recorded: acres, original developer, retrofit year. Know it? Tell us.
Timeline
- 1966 Whitehall Mall opened
- 1966 Opened
- 2020 Michaels moved out
- 2020 Sears and Old Country Buffet departed
- 2023 Bed Bath & Beyond closed
- 2024 Whitehall Plaza acquired by Mishorim Gold Properties
- 2024 Renovations underway
Sources
- Whitehall Plaza · CC BY-SA 4.0
1 quoted sentence
Whitehall Plaza
- Retailer bringing 'ridiculously low prices' to former Bed Bath & Beyond spot in Whitehall
7 quoted sentences
Whitehall Mall opened along Whitehall's Grape Street in 1966
Michaels, the latter of which moved across Grape Street to the Lehigh Valley Mall in 2020.
In 2020, the mall also bid farewell to longtime tenants Sears and Old Country Buffet.
Bed Bath & Beyond store, which closed in 2023
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