Malls · Philippines
Broadway Centrum
Broadway Centrum opened 1977, hosted TV studios, sold 2012 for housing/retail redevelopment, closed 2018, remains idle under Empire East today. · summary, model-written
Solid = from the authors' map · outlined = public source · dashed = model-written, not yet reviewed by a person. Tap any value's source label to see where it came from.
Site profile5 elements · what this retrofit is built with · tap a chip for the evidence
Single-purpose entity
This site: Empire East Land Holdings county-parcels · all sites with this3+ other atlas sites within 10 km
This site: 4 within 10 km computed · all sites with thisRedeveloped
This site: The property remains unused in situ as Megaworld has yet to execute any of their development plans for the property. extraction · all sites with thisHousing
This site: …aworld Corporation bought the Broadway Centrum to develop a residential condominium and a lifestyle mall at the site of the studio. extraction · all sites with thisRetail (continued)
This site: …new_use field extraction · all sites with thisNow
| Status | Closedextracted, unreviewed |
|---|---|
| Strategy | Redevelopedextracted, unreviewed |
| New uses | housing, retailextracted, unreviewed |
| What is there now | The property remains unused in situ as Megaworld has yet to execute any of their development plans for the property.extracted, unreviewed |
| Redeveloper | Empire East Land Holdingsextracted, unreviewed |
Planning
| Planning notes | In 2012, the Empire East Land Holdings, a subsidiary of Megaworld Corporation bought the Broadway Centrum to develop a residential condominium and a lifestyle mall at the site of the studio.extracted, unreviewed |
|---|
Deals and debt
| Date | Event | Price | Parties | Source |
|---|---|---|---|---|
| 2012 | Sold | — | Empire East Land Holdings ← Broadway Centrum Condominium Corporation of the Orosa Family | Wikipedia |
Site context
| Other atlas sites nearby | 4 within 10 km, 4 within 25 km: Forum Robinsons (4.6 km); Greenbelt 1 (6.7 km); Ever Gotesco Grand Central (7.0 km); Harrison Plaza (7.1 km)computed |
|---|---|
| Attention: Wikipedia page views | 110,712 since 2015; 5,897 in the last 12 months (-30% vs the prior 12); peak 2018-12 with 6,985Wikimedia |
Summary, model-written
Broadway Centrum opened in 1977 as a shopping center with two movie theaters and later housed television studios for programs such as Eat Bulaga!. In 2012 it was sold to Empire East Land Holdings for a planned residential condominium and lifestyle mall redevelopment. The center closed in 2018 after the final Eat Bulaga! broadcast and has remained unused since.
Why. The record shows the loss of television studio tenants (TV5 ended its lease in 2014 and Eat Bulaga! concluded in 2018) and notes that the redevelopment plans have not been executed, indicating anchor tenant loss and unimplemented development as causes.
Where it stands. The property is currently closed and owned by Empire East Land Holdings (a subsidiary of Megaworld Corporation), with no development yet undertaken.
For a planner
- Precedent: sale to a developer for mixed-use housing/retail redevelopment.
- Planning notes indicate a 2012 strategy to redevelop, but no implementation timeline is provided.
- Open questions: status of zoning approvals, financing, and community impact of the pending redevelopment.
For a developer
- Site size: not specified in the record.
- Control: wholly owned by Empire East Land Holdings since 2012.
- Entitlement stage: strategy marked as 'redevelop' with intended new uses of housing and retail; no detail on approval status.
- Constraints: no flood, transit, or environmental context layers provided in the record.
- Market signals: no tract-level data or recent sales/comps included.
What we do not know yet
- Exact site dimensions and parcel boundaries are missing.
- Zoning, land‑use, floodplain, transit access, and environmental constraints are not stated.
- Current status of any entitlements, permits, or approvals for the housing/retail plan is unknown.
- Financial capacity or timeline for Empire East to execute the redevelopment is not detailed.
- The record is marked as 'verified: draft', indicating some facts may be unreviewed.
Generated by nvidia/nemotron-3-super-120b-a12b on NVIDIA API via Hermes CT from the fields, parcels, deals and context layers on this page, with no outside knowledge. It is regenerated when the record changes and has not been checked by a person. How it is made.
Similar sites
- Hickory Hollow Mall, Nashville, TN · Malls · opened 1978; closed 2019; same strategy: redevelop
- Harrison Plaza, Manila · Malls · opened 1976; closed 2019; same strategy: redevelop
- CityPlace Burlington, Burlington, VT · Malls · opened 1976; closed 2022; same strategy: redevelop
- Crossroads Mall, Oklahoma City, OK · Malls · opened 1974; closed 2017; same strategy: redevelop
Elsewhere on the web
Pages with photos
- The New Broadway Centrum - A remarkable cornerstone in Philippine Television History/My Final Visit youtube.com
- Broadway Centrum | Eat Bulaga! Wiki | Fandom eatbulaga.fandom.com
- Broadway Centrum | KalyeSerye Wikia | Fandom kalyeserye.fandom.com
- Broadway Centrum Quezon City [8,522 Properties] (Nov… onepropertee.com
- Broadway Centrum - Quez… wikimapia.org
- Broadway Centrum | TV P… tv-philippines.fandom.com
- Urban Legends And Ghost Stories: The Boyfriend's Death (Broadway Centrum) urbanlegends66.blogspot.com
Search images: Google · Bing · Commons · references: ULI case studies · Google Scholar
History and original facts
| Opened | 1977extracted, unreviewed |
|---|---|
| Closed | 2018extracted, unreviewed |
| Notes | Wikipedia categories: Defunct shopping malls in the Philippines |
Not yet recorded: acres, GLA, original developer, retrofit year. Know it? Tell us.
Background
Broadway Centrum was a shopping center and television studio complex located in the New Manila district of Quezon City. It is currently owned by the Empire East Land Holdings, a subsidiary of Megaworld Corporation. It was previously owned by Broadway Centrum Condominium Corporation of the Orosa Family.
Excerpt from Wikipedia (authors and history), CC BY-SA 4.0. May be older than the record above.
Timeline
- 1987 Westside theater converted to television studio
- 1995 Eastside theater bought and converted for Eat Bulaga! studio
- 2010 Eat Bulaga! temporarily broadcast from Westside studio during Eastside renovation
- 2012 Sold to Empire East Land Holdings for residential condo and lifestyle mall development
- 2014 TV5 ended lease agreement
- 2018 Closed after final Eat Bulaga! broadcast
Sources
- Wikipedia: Broadway Centrum · supports: after notes, status, strategy, year closed, year opened
12 quoted sentences
The complex was originally built in 1977 as a shopping center with 2 movie theaters: Westside and Eastside.
On December 7, 2018, the Broadway Centrum closed with the last broadcast of Eat Bulaga! from the Eastside studio, with the show moving to APT Studios, located in Cainta, Rizal the next day.
The property remains unused in situ as Megaworld has yet to execute any of their development plans for the property.
The property remains unused in situ as Megaworld has yet to execute any of their development plans for the property.
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